Getting Found on Google

Google Search Console: A Beginner's Guide

The free Google tool every website owner should use, and the reports that matter.

On this page

Quick answer: Search Console is Google's free tool that shows which searches bring people to your site, which pages are indexed and any problems Google finds.

Getting started

  1. Add your website as a property.
  2. Verify ownership, usually through your domain's DNS or an HTML tag.
  3. Submit your sitemap, usually yoursite.co.za/sitemap.xml.

The reports that matter

  • Performance: the searches, clicks and impressions for your site
  • Pages: which pages are indexed and why others aren't
  • Core Web Vitals: how fast your pages feel to visitors

How often to check

Once a month is enough for most small businesses.